Bio- Lama Ajeenah

Lama Ajeenah is a graphic designer/ Lecturer. 

MA in Graphic Design/ London College of Communication

Lama Ajeenah teaches at Dar Al-Hekma (DAH) University since 2011 where she worked as a consultant graphic design. Her educational experience encompasses teaching branding, semiotics, bilingual type design, and publication design, to ethics as well as history and theory of Visual communication. As part of her academic responsibilities, she has been an advisor and chair of marketing as well as exhibition committee. She has also been part of the strategic planning and curriculum committee.


Lama explored working both in the United Kingdom and Saudi Arabia. She worked as an art director in 3-points advertising, Jeddah, KSA. She also worked at Barnbrook studio, London, which polished her view on ethical designs and typography. Lama has participated in several projects for local and international clients, such as, Victoria and Albert Museum in London, TED conference, Emaar, and Dar Al-Hekma University.

Ms. Ajeenah won several design awards locally and internationally. Her most recent awards were from the A Design award which she has recently become a jury member. Her artwork has been exhibited in China, France, India, Ireland, Italy, Netherlands, Spain, and Saudi Arabia. She has several publications in journals, conferences and books; the most recent was published in Steven Heller’s book  (the education of Graphic Designer).


Lama has a Masters degree from London College of Communication, UK. Her master project was regarding ethics in graphic design within the field of women representation in advertising. She studied semiotics in advertising to find a connecting line between ethics as a theory and application in visual communication.

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